After incredible conferences in Amsterdam and Munich the Pan-European a4uexpo Europe 2012 will be moving to the vibrant host city of Barcelona. With a firm focus on doing successful business as an Advertiser, Agency, Network or Publisher in major European territories such as Germany, United Kingdom, Spain, France, The Nordic and Eastern European Regions. Barcelona will treat delegates to the very latest thinking and strategies to boost their performance in Affiliate Marketing, Social Media, Mobile, SEO and the many facets that Performance Marketing now incorporates. Last year well over 40 countries were represented at a4uexpo Europe, including Russia, France, Austria, Sweden, Poland, Germany, Spain, UK, South Africa, Mexico, USA and Australia. a4uexpo Europe in Barcelona will be programmed by A4U with the assistance of a new International Advisory board including key Directors from affilinet and zanox in Germany, Affiliate Window and buy.at in the UK and Google Affiliate Network from the USA. 30 sessions will be programmed, alongside structured and informal networking opportunities in settings that only a city such as Barcelona can offer. A buzzing expo hall with exquisite food, refreshments and networking with an incredible international audience. a4uexpo Europe, Barcelona is the only pan European event scheduled that’s relevant for both start-ups and blue chip brands. With 3 simultaneous tracks you’ll be able to choose a session that’s relevant to your business and takeaway strategies that will directly influence your revenue from Performance Marketing. WHY ATTEND A4UEXPO EUROPE? A FEW REASONS As a conference and networking led event a4uexpo attracts senior players from companies across the world and is the key industry event for anyone looking to make their mark within Performance Marketing in Europe. Our diverse agenda consists of 3 tracks, enabling you to tailor your a4uexpo experience to your unique business needs. Current hot topics rife for exploration include m-commerce tracking, mobile applications, voucher and incentive site strategy, social shopping and engagement, staying ahead of Google Panda style updates, Facebook strategies and competitor intelligence. Too get a feel for the topics scheduled at our last conference see the London agenda for day one and two. Not just a Trade-Show. a4uexpo Europe is not a generic trade show. We take a structured, focused, inclusive and targeted approach that guarantees real and effective conversations with industry leaders and offers Publishers, Advertisers, Networks and Agencies substantial support in generating ROI from their attendance.